Why On-Brand Content Matters
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Lisa Smith
Senior Vice President of Marketing, Vyond
Lisa Smith is the Senior Vice President of Marketing at Vyond, where she leads marketing strategy and execution to drive pipeline and enhance brand awareness. She honed her marketing chops in digital marketing, and has managed initiatives in brand, growth, content, creative, social, community, and web. Lisa has cross-functional expertise at companies ranging from start-ups to global enterprises, and has focused on marketing for SaaS companies over the past 15 years.
